{"title":"GROUNDING \u0026 CENTERING","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eClear negative vibes and instill a sense of focus and stability with woods like cedar and sandalwood, roots like vetiver, and meditative resins like frankincense.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"poltergeist","title":"POLTERGEIST","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: #0d6160;\"\u003eLIMITED EDITION • \u003c\/span\u003e\u003c\/strong\u003ePart smoke, part wood, and all wild magic. Poltergeist is a blend of sexy galbanum, wormwood, rich ambers, and scorched birch tar for an otherworldly fragrance. \u003ca href=\"\/collections\/discovery-sets\" title=\"Shop Discovery Sets\" rel=\"noopener\" target=\"_blank\"\u003eSamples available.\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eTop: \u003c\/b\u003eJuniper, Pine, Wormwood, Frankincense\u003cbr\u003e\u003cstrong\u003eHeart:\u003c\/strong\u003e Champaca Flower\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003cb\u003eBase: \u003c\/b\u003eBirch Tar, Cade, Cedar, Vanilla, Patchouli, Labdanum, Palo Santo Fruit\u003c\/p\u003e\n\u003ch6\u003eFRAGRANCE STORY\u003c\/h6\u003e\n\u003cp\u003ePoltergeist is part of our Limited Edition series, meaning it's not available regularly. We make small batches of this fragrance occasionally when its natural ingredients become available. This special release will be available only while supplies last!\u003cbr\u003e\u003cbr\u003eTake a late-night motorcycle ride through a lush, dense pine forest with Poltergeist — a fragrance inspired by the physical energy of spirits themselves. But this is no soothing forest, it's the forest alive, watching, rattling from the inside.\u003c\/p\u003e\n\u003cp\u003eA Poltergeist is a chaotic spirit, a sacred disturbance that doesn't haunt gently. This fragrance is one of sharp, herbal charge wrapped in smoke and splinters. It begins with the volatile green shimmer of pine needle and juniper's gin-bite, cold and resinous, cut with the ghostly bitterness of mysterious wormwood (or Artemisia Absinthium, which is the key ingredient in the nefarious drink absinthe). Then the smoke comes: scorched birch tar rising in dark curls, cade oil smoldering at the edges, frankincense burning clean through the middle llike an invocation. Labdanum anchors it all with molten depth: thick, golden, slightly feral.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA limited re-release of one of Douglas Little's first original creations, Poltergeist is back for Fall but only in very limited quantities! This perfume is p\u003c\/span\u003eart smoke, part green, and all wild magic.\u003c\/p\u003e\n\u003cdiv id=\"buzzsprout-player-9300035\"\u003e\u003c\/div\u003e\n\u003ch6\u003eHOW TO WEAR A GHOST\u003c\/h6\u003e\n\u003cp\u003e\u003cb\u003eBEGIN IN STILLNESS:\u003c\/b\u003e\u003cbr\u003eGhosts don't respond to command. They arrive when the body is quiet and the breath is deep.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003eCHOOSE WITH INSTINCT:\u003c\/b\u003e\u003cbr\u003eEach perfume is a presence. Some gentle, some strange, some bold. Let the one that calls to you reveal itself.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003eAPPLY TO THE PLACES WHERE YOU FEEL MOST HUMAN:\u003cbr\u003e\u003c\/b\u003ePulse points. Throat. Chest. Fabric worn close.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003eTHESE ARE LIVING MATERIALS; THEY WILL WARM, BREATHE, AND CHANGE:\u003c\/b\u003e\u003cbr\u003eLet it evolve. Natural essences bloom differently than synthetics. They open slowly, move unpredictably, and fade like a memory: beautifully and with mystery.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cb\u003eEXPECT PRESENCE, NOT PERMANENCE:\u003c\/b\u003e\u003cbr\u003eThese scents are apparitions. They do not cling, they haunt. You may forget they're there until a breeze stirs something.\u003c\/p\u003e","brand":"HERETIC PARFUM","offers":[{"title":"50ML","offer_id":39789859668032,"sku":"HR10F050","price":165.0,"currency_code":"USD","in_stock":true},{"title":"15ML","offer_id":40773610307648,"sku":"HR10F015","price":95.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0158\/2484\/6912\/files\/Poltergeist-50ml-EDP.jpg?v=1727743429"},{"product_id":"smudge","title":"SMUDGE","description":"\u003cp\u003eCelebrating the ancient practice of using smoke to clear energy, this heady potion envelops you in an exquisite blend of juniper, labdanum, frankincense and tonka bean. \u003ca href=\"\/collections\/discovery-sets\" title=\"Shop Discovery Sets\" rel=\"noopener\" target=\"_blank\"\u003eSamples available.\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTOP:\u003c\/strong\u003e Atlas Cedar, Frankincense, Sichuan Pepper\u003cbr\u003e\u003cstrong\u003eHEART: \u003c\/strong\u003eClary Sage, Juniper, Tonka Bean\u003cbr\u003e\u003cstrong\u003eBASE: \u003c\/strong\u003eCanadian Balsam, Labdanum, Patchouli, Sandalwood, Styrax\u003c\/p\u003e\n\u003ch6\u003e\u003cb\u003eFragrance Story \u003c\/b\u003e\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eWhen Heretic founder Douglas Little first moved to New York City, he felt the need to develop a powerful potion to clear away the intense and sometimes overwhelming energy often synonymous with urban life. Driven by a desire to also connect with his Scotch-Irish heritage, he naturally sought inspiration from the protecting and purifying rite of Druidic \u003cem\u003esaining\u003c\/em\u003e, where juniper is burned to generate an aromatic and healing smoke. But rather than setting a branch ablaze inside his apartment, he decided to put his perfumer skills to the test and develop a fragrance that explores and celebrates the use of smoke that has been shared by so many cultures across millennia to clear energy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eThis fragrance was first created for Douglas’ personal use, but now available for all Heretic fragrance fans who want to immerse themselves in this ancient practice. Having tapped into his extensive knowledge of the healing properties of plants, the fresh sappy notes from the juniper is accompanied by rich, balsamic sandalwood, sweet and spicy patchouli, warming clary sage as well as the complex but comforting vanilla and tobacco notes from the tonka bean. Together, these compounds co-mingle into a powerful elixir which will imbue a sense of grounded wellbeing and clarity to whoever chooses to envelop themselves in this intoxicating scent.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eThe wearer might also be interested to know that there is now an increasing body of scientific evidence backing up the efficacy of these ancient rites. For example, juniper, whose medical application dates back as far as 1550 B.C. and has been celebrated not only by the Druids but Ayrvedic and Egyptian healers alike, is now proven to have strong antiviral, antibacterial and antifungal properties. Similarly, sandalwood is shown to relieve anxiety, promote healthier sleep and even improve blood oxygen saturation and stabilise our breathing rate. Continuing this tradition of harnessing the power of plants is at the very heart of Heretic, and to us, Smudge is the perfect expression of how scent can connect us with ancient traditions and knowledge to help us cleanse, purify and heal, naturally.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch6\u003eHOW TO WEAR\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eOur fragrances are gender-neutral and made for everyone. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eAPPLICATION: \u003c\/strong\u003eWe use plant-based natural ingredients, which means our scents are light and sheer. To increase staying power, you’ll want to apply the fragrance periodically throughout the day. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eLAYERING: \u003c\/strong\u003eWe also encourage you to layer two to three Heretic fragrances not only to increase the overall intensity but to help you create your next signature scent. Choose heavy and lighter blends to layer together, spraying or dabbing the stronger scent first. View the “Layer With” section above for our perfumer’s recommendations. \u003c\/span\u003e\u003c\/p\u003e","brand":"HERETIC PARFUM","offers":[{"title":"15ML","offer_id":31107279978560,"sku":"HR11F015","price":65.0,"currency_code":"USD","in_stock":true},{"title":"50ML","offer_id":31107279945792,"sku":"HR11F050","price":165.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0158\/2484\/6912\/files\/Smudge-50ml-perfume.jpg?v=1739578237"},{"product_id":"dirty-grass","title":"DIRTY GRASS","description":"\u003cp\u003eCalming Vetiver and hints of fresh Lemon mingle with Galbanum for a vibrant, green fragrance that intoxicates the spirit and grounds the soul. \u003ca rel=\"noopener\" title=\"Shop Discovery Sets\" href=\"\/collections\/discovery-sets\" target=\"_blank\"\u003eSamples available.\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTOP:\u003c\/strong\u003e Black Pepper, Lemon\u003cbr\u003e\u003cstrong\u003eHEART:\u003c\/strong\u003e Coriander, Galbanum, Hemp, Violet Leaf\u003cbr\u003e\u003cstrong\u003eBASE:\u003c\/strong\u003e Haitian Vetiver\u003c\/p\u003e\n\u003ch6\u003eFRAGRANCE STORY\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eCaressed by grassy Vetiver, calming Violet Leaf and notes of hemp, 100% natural Dirty Grass has a vibrant citrusy opening that intoxicates the spirit and a rich honey dry-down that grounds the soul. A plant-based perfume of bright green notes that's perfect on its own or layered with any other scent.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch6\u003eHOW TO WEAR\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eOur fragrances are gender-neutral and made for everyone. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eAPPLICATION: \u003c\/strong\u003eWe use plant-based natural ingredients, which means our scents are light and sheer. To increase staying power, you’ll want to apply the fragrance periodically throughout the day. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eLAYERING: \u003c\/strong\u003eWe also encourage you to layer two to three Heretic fragrances not only to increase the overall intensity but to help you create your next signature scent. Choose heavy and lighter blends to layer together, spraying or dabbing the stronger scent first. View the “Layer With” section above for our perfumer’s recommendations. \u003c\/span\u003e\u003c\/p\u003e","brand":"HERETIC PARFUM","offers":[{"title":"50ML","offer_id":31107285647424,"sku":"HR18F050","price":87.5,"currency_code":"USD","in_stock":true},{"title":"15ML","offer_id":31107285680192,"sku":"HR18F015","price":45.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0158\/2484\/6912\/files\/Dirty-Grass-50ml_72e3c664-427e-4be4-9787-3e95871fa861.jpg?v=1742344562"},{"product_id":"midnight-toker","title":"MIDNIGHT TOKER","description":"\u003cp class=\"p1\"\u003eLike a high from a dangerous lover. Blonde tobacco is laced with clove cigarettes and the penetrating warmth of singed vanilla for a fragrance of heated skin, hedonism and tobacco-stained lips that will have you coming back for more… much more. \u003ca rel=\"noopener\" title=\"The Smoke Box Discovery Set\" href=\"\/products\/the-smoke-box\" target=\"_blank\"\u003eSamples available.\u003c\/a\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eTOP:\u003c\/strong\u003e Clove, Cypriol\u003cbr\u003e\u003cstrong\u003eHEART:\u003c\/strong\u003e Orris Root, Jasmine, Apricot\u003cbr\u003e\u003cstrong\u003eBASE:\u003c\/strong\u003e Tobacco, Vanilla, Birch Tar, Labdanum\u003c\/p\u003e\n\u003ch6\u003eFRAGRANCE STORY\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003e\u003cmeta charset=\"utf-8\"\u003e \u003c\/strong\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 300;\"\u003eOne hit is never enough. Blonde tobacco is laced with honeyed apricot in this sensual fragrance that’s like a high from a dangerous lover. The sweet smoke of clove cigarettes unfurls its faceted beauty under the penetrating warmth of smoky Betula Pendula (or birch tar) and the intoxicating allure of singed vanilla absolute. It’s fragrance of heated skin, hedonism and tobacco-stained lips that will have you coming back for more… much more.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch6\u003eHOW TO WEAR\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eOur fragrances are gender-neutral and made for everyone. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eAPPLICATION: \u003c\/strong\u003eWe use plant-based natural ingredients, which means our scents are light and sheer. To increase staying power, you’ll want to apply the fragrance periodically throughout the day. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eLAYERING: \u003c\/strong\u003eWe also encourage you to layer two to three Heretic fragrances not only to increase the overall intensity but to help you create your next signature scent. Choose heavy and lighter blends to layer together, spraying or dabbing the stronger scent first. View the “Layer With” section above for our perfumer’s recommendations. \u003c\/span\u003e\u003c\/p\u003e","brand":"HERETIC PARFUM","offers":[{"title":"100ML","offer_id":41127429570624,"sku":"HR30F100","price":275.0,"currency_code":"USD","in_stock":true},{"title":"50ML","offer_id":40540055568448,"sku":"HR30F050","price":165.0,"currency_code":"USD","in_stock":true},{"title":"15ML","offer_id":40884920123456,"sku":"HR30F015","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0158\/2484\/6912\/files\/Midnight-Toker-50ml-Perfume.jpg?v=1739579387"},{"product_id":"dirty-vanilla","title":"DIRTY VANILLA","description":"\u003cp\u003eDirty Vanilla explores the unexpected side of Vanilla’s sweetness with Amber notes, Sandalwood, and a hint of spicy Coriander to deepen both sensuality and self-love. \u003ca rel=\"noopener\" title=\"Shop Discovery Sets\" href=\"\/collections\/discovery-sets\" target=\"_blank\"\u003eSamples available.\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTOP:\u003c\/strong\u003e Cedar, Coriander, Ho Wood\u003cbr\u003e\u003cstrong\u003eHEART:\u003c\/strong\u003e Vanilla\u003cbr\u003e\u003cstrong\u003eBASE:\u003c\/strong\u003e Patchouli, Sandalwood, Styrax, Vetiver\u003c\/p\u003e\n\u003ch6\u003eFRAGRANCE STORY\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eLeave your more “vanilla” expectations at the door. The inspiration for this sophisticated scent is Vanilla Planifolia, a rare orchid flower that opens for only one day a year with a hermaphroditic heart and both male and female organs nestled deep in the throat of the bloom. In keeping with the seductive allure of this complex creature,100% natural Dirty Vanilla is our interpretation of the orchid herself: A rich, hypnotic fragrance teeming with natural, vine-grown Vanilla on a bed of warm, velvety Amber Musk.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch6\u003eHOW TO WEAR\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eOur fragrances are gender-neutral and made for everyone. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eAPPLICATION: \u003c\/strong\u003eWe use plant-based natural ingredients, which means our scents are light and sheer. To increase staying power, you’ll want to apply the fragrance periodically throughout the day. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eLAYERING: \u003c\/strong\u003eWe also encourage you to layer two to three Heretic fragrances not only to increase the overall intensity but to help you create your next signature scent. Choose heavy and lighter blends to layer together, spraying or dabbing the stronger scent first. View the “Layer With” section above for our perfumer’s recommendations. \u003c\/span\u003e\u003c\/p\u003e","brand":"HERETIC PARFUM","offers":[{"title":"15ML","offer_id":31953774477376,"sku":"HR27F015","price":65.0,"currency_code":"USD","in_stock":true},{"title":"50ML","offer_id":31953774510144,"sku":"HR27F050","price":165.0,"currency_code":"USD","in_stock":true},{"title":"100ML","offer_id":40454369148992,"sku":"HR27F100","price":275.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0158\/2484\/6912\/files\/Dirty-Vanilla-50ml-perfume.jpg?v=1739578469"},{"product_id":"smudge-candle","title":"SMUDGE CANDLE","description":"\u003cp class=\"producttext\" data-mce-fragment=\"1\"\u003eCelebrating the ancient practice of using ceremonial smoke to clear energy, this 100% natural candle envelops you in an exquisite blend of juniper, labdanum, frankincense and tonka bean. \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eTOP:\u003c\/strong\u003e Atlantic Cedar, Frankincense, Sichuan Pepper\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eHEART:\u003c\/strong\u003e Clary Sage, Juniper, Tonka Bean\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eBASE:\u003c\/strong\u003e Canadian Balsam, Labdanum, Patchouli, Sandalwood, Styrax\u003c\/p\u003e\n\u003ch6\u003e\u003cb\u003eFragrance Story \u003c\/b\u003e\u003c\/h6\u003e\n\u003cp\u003eWhen Heretic founder Douglas Little first moved to New York City, he felt the need to develop a powerful potion to clear away the intense and sometimes overwhelming energy often synonymous with urban life. Driven by a desire to also connect with his Scotch-Irish heritage, he naturally sought inspiration from the protecting and purifying rite of Druidic \u003ci\u003esaining\u003c\/i\u003e, where juniper is burned to generate an aromatic and healing smoke. But rather than setting a branch ablaze inside his apartment, he decided to put his perfumer skills to the test and develop a fragrance that explores and celebrates the ceremonial use of smoke that has been shared by so many cultures across millennia to clear energy.\u003c\/p\u003e\n\u003cp\u003eThis fragrance was first created for Douglas’ personal use, but now available for all Heretic fragrance fans who want to immerse themselves in this ancient practice. Having tapped into his extensive knowledge of the healing properties of plants, the fresh sappy notes from the juniper is accompanied by rich, balsamic sandalwood, sweet and spicy patchouli, warming clary sage as well as the complex but comforting vanilla and tobacco notes from the tonka bean. Together, these compounds co-mingle into a powerful elixir which will imbue a sense of grounded wellbeing and clarity to whoever chooses to envelop themselves in this intoxicating scent.\u003c\/p\u003e\n\u003cp\u003eThe wearer might also be interested to know that there is now an increasing body of scientific evidence backing up the efficacy of these ancient rites. For example, juniper, whose medical application dates back as far as 1550 B.C. and has been celebrated not only by the Druids but Ayrvedic and Egyptian healers alike, is now proven to have strong antiviral, antibacterial and anti-fungal properties. Similarly, sandalwood is shown to relieve anxiety, promote healthier sleep and even improve blood oxygen saturation and stabilize our breathing rate.\u003c\/p\u003e\n\u003cp\u003eContinuing this tradition of harnessing the power of plants is at the very heart of Heretic, and to us, Smudge is the perfect expression of how scent can connect us with ancient traditions and knowledge to help us cleanse, purify and heal, naturally.\u003c\/p\u003e\n\u003ch6\u003eHOW TO USE\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eINSTRUCTIONS: \u003c\/strong\u003eHeretic candles are hand poured with vegetable wax and unleaded wicks. To prevent damage, make sure to \u003cstrong\u003etrim the wick to ⅛ of an inch every time\u003c\/strong\u003e the candle is lit. Do not let it burn for more than 4 hours at a time and please place the candle on a stable, heat-resistant surface. For the best candle performance, allow the wax pool to completely liquify, extinguish, and let cool.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003ePRECAUTIONS: \u003c\/strong\u003eNever leave a burning candle unattended or burning for more than 4 hours. Keep away from drafts, children, pets, and all flammable materials.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"HERETIC PARFUM","offers":[{"title":"10OZ","offer_id":39968648003648,"sku":"HR11C10","price":68.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0158\/2484\/6912\/files\/Smudge-Candle-Packaging.jpg?v=1759788495"},{"product_id":"dirty-hinoki","title":"DIRTY HINOKI","description":"\u003cp\u003eGrounding Hinoki wood blends with crushed herbs for an earthy and ethereal plant-based scent that’s a Japanese “forest bath” in a bottle. \u003ca rel=\"noopener\" title=\"shop discovery sets\" href=\"\/collections\/discovery-sets\" target=\"_blank\"\u003eSamples available.\u003c\/a\u003e\u003ca rel=\"noopener\" title=\"personalized discovery set\" href=\"\/products\/personalized-discovery-set\" target=\"_blank\"\u003e\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTOP:\u003c\/strong\u003e Lemon, Cedar, Nutmeg, Thyme, Pine\u003cbr\u003e\u003cstrong\u003eHEART:\u003c\/strong\u003e Hinoki, Cypress\u003cbr\u003e\u003cstrong\u003eBASE:\u003c\/strong\u003e Elemi, Wormwood, Fir Absolute, Ambrettolide, Balsam, Frankincense\u003c\/p\u003e\n\u003ch6\u003eFRAGRANCE STORY\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eWhat does it feel like taking a deep breath whilst standing in a wild Hinoki forest on Yakushima island, just off the coast of southern Japan? How are your five senses stimulated by the imposing 7,000-year-old trees growing all around you? Inspired by the ancient practice of forest bathing, or S\u003cem\u003ehinrin-Yoku\u003c\/em\u003e, our Dirty Hinoki fragrance was created to express the multi-sensory experience of clearing your mind and opening yourself up to the nature around you. Grounding and reassuring, yet with a fresh edge, this is a scent that harnesses both the power and the peace of an ancient woodland.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e \u003cmeta charset=\"utf-8\"\u003e \u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"font-weight: 300;\"\u003eThe smooth, citrusy, and herbal note of hinoki wood runs through the top, heart and base of this fragrance, and is accompanied by cozy and reassuring sacred resins and cashmere as well as complex woody notes from Himalayan cedar, cypress, elemi, Siberian fir, and balsam. The result is a perfume which exudes enduring strength, eternal elegance and refined proportions, while promoting a sense of safety and protection. Hinoki’s \u003ca href=\"https:\/\/jphysiolanthropol.biomedcentral.com\/articles\/10.1186\/s40101-015-0082-2\" title=\"Research article about the effects of hinoki oil\" target=\"_blank\"\u003eproven ability\u003c\/a\u003e to alleviate anxiety and depression and soothe the nervous system makes it an especially powerful companion when we need to take a beat from our busy lives and remind ourselves of our primeval connection with the woods. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e Like all of Heretic’s scents, Dirty Hinoki is a truly functional fragrance where we have gone to great lengths to ensure that the wearer’s physical and mental wellbeing are enhanced by their perfume of choice. In this instance, we’ve used shinrin-yoku as our muse and taken a deep dive into recent scientific studies about the benefits of forest bathing. The evidence shows that mindfully immersing yourself in this way can not only reduce blood pressure, lower the stress hormone cortisol, and improve concentration, but the phytoncides released by the trees may also boost the immune system.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003ca title=\"Go to the Heretic blog post about Ben Page\" href=\"http:\/\/www.thehereticparfusale.com\/blogs\/i-am-heretic\/ben-page\"\u003e\u003cstrong\u003eGO TO OUR BLOG\u003c\/strong\u003e\u003c\/a\u003e to learn more about forest bathing with Ben Page, forest therapy guide and expert on the topic of Shinrin Yoku.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eLooking for some sonic inspiration? Check out or Dirty Hinoki playlist to get in the mood for some nature magic! \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003ciframe src=\"https:\/\/open.spotify.com\/embed\/playlist\/4nOqfyMHWFmDTaS4pv6BSf?theme=0\" width=\"100%\" height=\"380\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\u003ch6\u003eHOW TO WEAR\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eOur fragrances are gender-neutral and made for everyone. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eAPPLICATION: \u003c\/strong\u003eWe use plant-based natural ingredients, which means our scents are light and sheer. To increase staying power, you’ll want to apply the fragrance periodically throughout the day. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eLAYERING: \u003c\/strong\u003eWe also encourage you to layer two to three Heretic fragrances not only to increase the overall intensity but to help you create your next signature scent. Choose heavy and lighter blends to layer together, spraying or dabbing the stronger scent first. View the “Layer With” section above for our perfumer’s recommendations. \u003c\/span\u003e\u003c\/p\u003e","brand":"HERETIC PARFUM","offers":[{"title":"15ML","offer_id":39270055313472,"sku":"HR47F015","price":65.0,"currency_code":"USD","in_stock":true},{"title":"50ML","offer_id":39270055346240,"sku":"HR47F050","price":165.0,"currency_code":"USD","in_stock":true},{"title":"100ML","offer_id":39890159304768,"sku":"HR47F100","price":275.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0158\/2484\/6912\/files\/Dirty-Hinoki-50ml.jpg?v=1721164459"},{"product_id":"dirty-suede","title":"DIRTY SUEDE","description":"\u003cp\u003eVelvety suede and musks are blended with balsam, jasmine, and soft amber in this clean and deeply sensual scent. \u003ca href=\"\/collections\/discovery-sets\" title=\"Shop Discovery Sets\" rel=\"noopener\" target=\"_blank\"\u003eSamples available.\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTOP:\u003c\/strong\u003e Cedar, White Amber, Pink Pepper\u003cbr\u003e\u003cstrong\u003eHEART:\u003c\/strong\u003e Jasmine Sambac, Ambroxan, Balsam\u003cbr\u003e\u003cstrong\u003eBASE:\u003c\/strong\u003e Labdanum, Patchouli, Musk, Vetiver\u003c\/p\u003e\n\u003ch6\u003eFRAGRANCE STORY\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eWrap the mind, body and spirit in pure sensuality.  Lush and velvety cedar is blended with soft amber and sparks of pink pepper that fall into rich jasmine sambac, balsam, and animalic ambroxan. This beguiling fragrance lingers and dances on the skin with hypnotic labdanum, exotic musk and sparkling patchouli. \u003c\/span\u003e\u003c\/p\u003e\n\u003ch6\u003eHOW TO WEAR\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eOur fragrances are gender-neutral and made for everyone. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eAPPLICATION: \u003c\/strong\u003eWe use plant-based natural ingredients, which means our scents are light and sheer. To increase staying power, you’ll want to apply the fragrance periodically throughout the day. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eLAYERING: \u003c\/strong\u003eWe also encourage you to layer two to three Heretic fragrances not only to increase the overall intensity but to help you create your next signature scent. Choose heavy and lighter blends to layer together, spraying or dabbing the stronger scent first. View the “Layer With” section above for our perfumer’s recommendations. \u003c\/span\u003e\u003c\/p\u003e","brand":"HERETIC PARFUM","offers":[{"title":"50ML","offer_id":39976167276608,"sku":"HR31F050","price":165.0,"currency_code":"USD","in_stock":true},{"title":"15ML","offer_id":40693085962304,"sku":"HR31F015","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0158\/2484\/6912\/files\/Dirty-Suede-50ml-perfume.jpg?v=1742494236"},{"product_id":"dirty-patchouli","title":"DIRTY PATCHOULI","description":"\u003cp\u003e\u003cspan data-mce-fragment=\"1\"\u003eW\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eild patchouli leaves blend with vanilla absolute, caramelized benzoin and labdanum for a complex and earthy masterpiece.\u003ca rel=\"noopener\" title=\"Shop Discovery Sets\" href=\"\/collections\/discovery-sets\" target=\"_blank\"\u003e Samples available.\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTOP:\u003c\/strong\u003e Geranium, Mandarin\u003cbr\u003e\u003cstrong\u003eHEART:\u003c\/strong\u003e Patchouli CO2, Elemi\u003cbr\u003e\u003cstrong\u003eBASE:\u003c\/strong\u003e Vanilla, Styrax, Labdanum\u003c\/p\u003e\n\u003ch6\u003eFRAGRANCE STORY\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis scent blends the rich earthiness of aged wild patchouli leaves from Vietnam with vanilla absolute and caramelized benzoin for a scent that is smooth yet complex, warm and sensual.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch6\u003eHOW TO WEAR\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eOur fragrances are gender-neutral and made for everyone. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eAPPLICATION: \u003c\/strong\u003eWe use plant-based natural ingredients, which means our scents are light and sheer. To increase staying power, you’ll want to apply the fragrance periodically throughout the day. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eLAYERING: \u003c\/strong\u003eWe also encourage you to layer two to three Heretic fragrances not only to increase the overall intensity but to help you create your next signature scent. Choose heavy and lighter blends to layer together, spraying or dabbing the stronger scent first. View the “Layer With” section above for our perfumer’s recommendations.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003c!-- split --\u003e\u003c\/p\u003e","brand":"HERETIC PARFUM","offers":[{"title":"50ML","offer_id":39976164819008,"sku":"HR56F050","price":87.5,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0158\/2484\/6912\/files\/Dirty-Patchouli-50ml-Perfume.jpg?v=1742493995"},{"product_id":"dirty-amber","title":"DIRTY AMBER","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan style=\"color: #0d6160;\"\u003eLIMITED EDITION • \u003c\/span\u003e\u003c\/strong\u003eThis unique fragrance utilizes fossilized amber oil that's extracted from 35 million year-old Himalayan tree resin, combined with cistus and elemi for a grounding and sensual scent. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTOP:\u003c\/strong\u003e Bergamot, Geranium, Frankincense, Cassia Bark, Juniper, Cardamom\u003cbr\u003e\u003cstrong\u003eHEART:\u003c\/strong\u003e Amyris, Elemi, Cistus\u003cbr\u003e\u003cstrong\u003eBASE:\u003c\/strong\u003e Tonka Bean, Vanilla, Labdanum, Myrrh, Styrax, Cypress, Patchouli, Benzoin, Guaicawood, Balsam Copaiba Resin, Oleum Succini\/Ambar (fossilized amber)\u003c\/p\u003e\n\u003ch6\u003eFRAGRANCE STORY\u003c\/h6\u003e\n\u003cp\u003eWhat makes our amber dirty?  It's 35 million years old. This unique and limited edition amber fragrance utilizes fossilized Amber Oil that is extracted from 35 million year-old Himalayan fossilized tree resin. Unlike oils from living plants, there is no essential oil that can be directly obtained from the fossilized resin. Instead, the oil comes from a process called “dry distillation” whereby the Amber resin is processed over high heat until an oily substance is obtained. Unlike the synthetic Amber perfumes that are commonly sold, fossilized Amber Oil has a completely different aromatic profile. The extraction process yields a dark, viscous oil with smoky, resinous, leathery, woody-dry notes and hints of Pine and balsamic overtones.    \u003cbr\u003e\u003c\/p\u003e\n\u003ch6\u003eHOW TO WEAR\u003cimg\u003e\u003cimg\u003e\u003cimg\u003e\n\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eOur fragrances are gender-neutral and made for everyone. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eAPPLICATION: \u003c\/strong\u003eWe use plant-based natural ingredients, which means our scents are light and sheer. To increase staying power, you’ll want to apply the fragrance periodically throughout the day. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eLAYERING: \u003c\/strong\u003eWe also encourage you to layer two to three Heretic fragrances not only to increase the overall intensity but to help you create your next signature scent. Choose heavy and lighter blends to layer together, spraying or dabbing the stronger scent first. View the “Layer With” section above for our perfumer’s recommendations. \u003c\/span\u003e\u003c\/p\u003e","brand":"HERETIC PARFUM","offers":[{"title":"50ML","offer_id":39790208876608,"sku":"HR64F050","price":195.0,"currency_code":"USD","in_stock":false},{"title":"15ML","offer_id":40814236729408,"sku":"HR64F015","price":95.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0158\/2484\/6912\/files\/Dirty-Amber-50.jpg?v=1763338375"},{"product_id":"metaphysical-cleansing-bar","title":"METAPHYSICAL CLEANSING BAR","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003e\u003cspan style=\"color: #0d6160;\"\u003eLIMITED EDITION • \u003c\/span\u003e\u003c\/strong\u003eA unique mixture of sacred herbs and resins, activated charcoal, black tourmaline, obsidian and quartz. Blended with olive oil and shea butter, this soap made during the full moon lunar eclipse will cleanse the mind, body and spirit. 4 OZ.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTop:\u003c\/strong\u003e Atlas Cedar, Frankincense, Sichuan Pepper\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003cstrong\u003eHeart:\u003c\/strong\u003e Clary Sage, Juniper, Tonka Bean\u003cspan style=\"font-weight: 400;\"\u003e\u003cbr\u003e\u003c\/span\u003e\u003cstrong\u003eBase:\u003c\/strong\u003e Canadian Balsam, Labdanum, Patchouli, Sandalwood, Styrax\u003c\/p\u003e\n\u003ch6\u003ePRODUCT DETAILS\u003c\/h6\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eHand made on the full moon lunar eclipse on 3\/3\/26. Create an indulgent ceremony that will not only cleanse your body, but your energy field as well. The Metaphysical Cleansing Bar is a jet-black soap charged with a multitude of purifying and healing properties. Hand-made using the finest saponified oils and butters from olive, coconut, shea, rice bran and ricinus, these soaps are carefully blended with Dead Sea salt and activated charcoal to gently cleanse and detoxify the skin while leaving the body with a radiant glow. Other luxuriously potent ingredients include powdered black tourmaline to protect against negative energies, obsidian to promote clarity and spiritual healing, and clear quartz for balancing and amplifying energies.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eCelebrating the power of astrological knowledge systems, these soaps were made during a full moon. Considered by many to be ‘a helping hand of the Universe,’ celestial events can be times of profound transformation, emotional release and spiritual awakening. Use this cleansing bar in your bathing ritual to shed old patterns, let go of stuck energy, to set intentions and manifest.\u003c\/p\u003e\n\u003cp\u003eThis soap is scented with a 100% naturally-derived fragrance inspired by the ceremonial use of smoke. Sappy notes of juniper, cedar, balsamic sandalwood, warming clary sage, spicy patchouli, and comforting tonka bean combine for a magical blend that helps clear away negative energies.\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003ch6\u003eTHE FRAGRANCE\u003c\/h6\u003e\n\u003cp\u003eFor fans of our Smudge parfum, this cleansing bar has the same botanical ingredients and alluring fragrance. Bathe yourself in the woody, smoky scent of clary sage, frankincense, cedar, juniper, sandalwood, patchouli, tonka bean and the many therapeutic benefits of these natural extracts.\u003c\/p\u003e\n\u003cdiv id=\"buzzsprout-player-9300035\"\u003e\u003c\/div\u003e\n\u003ch6\u003eHOW TO USE\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eINSTRUCTIONS: \u003c\/strong\u003e\u003cspan\u003eRun under water and lather onto wet hands and body. Visualize the negative exchange, and as you cleanse your body allow these negative energies to be rinsed off.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"HERETIC PARFUM","offers":[{"title":"4OZ","offer_id":40353128218688,"sku":"HR11SB01","price":26.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0158\/2484\/6912\/files\/Metaphysical-Cleansing-Bar-Box_7e7a5ca2-0fb3-495b-8ffa-77d55db216e4.jpg?v=1729637717"},{"product_id":"haxan","title":"HÄXAN","description":"\u003cp class=\"p1\"\u003eA perfume of spellwork and shadow, conjured from roots, resins, and relics, Häxan is a magical elixir of fossilized amber, velvety osmanthus, and damp oakmoss. This is not adornment, it is alchemy. \u003ca title=\"Season of the Witch Discovery Set\" href=\"\/products\/season-of-the-witch\"\u003eSamples available: Season of the Witch Discovery Set.\u003c\/a\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003e\u003cspan style=\"color: #0d6160;\"\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cstrong\u003eTOP:\u003c\/strong\u003e Osmanthus Absolute\u003cbr\u003e\u003cstrong\u003eHEART:\u003c\/strong\u003e \u003cmeta charset=\"utf-8\"\u003eTurkish Rose, Oakmoss Absolute\u003cbr\u003e\u003cstrong\u003eBASE:\u003c\/strong\u003e Fossilized Amber, Supernatural Musks\u003c\/p\u003e\n\u003ch6\u003eFRAGRANCE STORY\u003c\/h6\u003e\n\u003cp class=\"p1\"\u003e\u003ci\u003e\"Those who don't believe in magic will never find it,\" -Dahl\u003c\/i\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cmeta charset=\"utf-8\"\u003e(\u003cem\u003eHEK-sen\u003c\/em\u003e): Swedish \"The Witch\". Inspired by the groundbreaking silent film \u003cmeta charset=\"utf-8\"\u003eH\u003cmeta charset=\"utf-8\"\u003eÄXAN that was released in 1922, a fictional documentary that explores paganism and witch craft through the ages. \u003c\/p\u003e\n\u003cp class=\"p1\"\u003eA perfume of spellwork and shadow, conjured from roots, resins, and relics, HÄXAN is not merely fragrance, it is ritual. An elixir born of poison gardens and sacred groves, of druid stones and smoldering altars. Each ingredient is chosen not only for its scent, but for its soul—its magic.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIt begins with Osmanthus, a narcotic bloom steeped in golden velvet, apricot flesh over aged leather, delicate yet carnal. It stirs something ancient just beneath the surface of the skin. At its heart, Turkish Rose unfolds ripe, red, and bruised at the edges. Not a petal, but the memory of one crushed between pages of an old spellbook. It hums in the body like a secret barely kept. Beneath, Oakmoss coils like damp earth underfoot, velvet green and animalic. It anchors the soul, beckoning it deeper into the forest floor, into roots, loam, and silence. At the base, fossilized amber glows, smoldering and resinous, like embers in a ritual hearth, while musks whisper, skin-close and spectral, blurring the edges between self and scent, human and wild, seen and unseen.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eThis is not adornment, it is alchemy. A fragrance for the intuitive, the spell-weaver, the ones who commune with silence and shadow. It leaves a trail of wonder and woodsmoke, a talisman in scent, a reminder that the most powerful magic lives in what we cannot see.\u003c\/p\u003e\n\u003ch6\u003eHOW TO WEAR\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eOur fragrances are gender-neutral and made for everyone. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eAPPLICATION: \u003c\/strong\u003eWe use plant-based natural ingredients, which means our scents are light and sheer. To increase staying power, you’ll want to apply the fragrance periodically throughout the day. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eLAYERING: \u003c\/strong\u003eWe also encourage you to layer two to three Heretic fragrances not only to increase the overall intensity but to help you create your next signature scent. Choose heavy and lighter blends to layer together, spraying or dabbing the stronger scent first. View the “Layer With” section above for our perfumer’s recommendations. \u003c\/span\u003e\u003c\/p\u003e","brand":"HERETIC PARFUM","offers":[{"title":"100ML","offer_id":41127431733312,"sku":"HR101F100","price":275.0,"currency_code":"USD","in_stock":true},{"title":"30ML","offer_id":40753335042112,"sku":"HR101F030","price":125.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0158\/2484\/6912\/files\/Haxan-30ml.jpg?v=1759218883"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0158\/2484\/6912\/collections\/woody-category-collection.jpg?v=1626883810","url":"https:\/\/thehereticparfusale.com\/collections\/grounding-centering.oembed","provider":"HERETIC PARFUM","version":"1.0","type":"link"}