{"title":"GREAT AUNTIE MAUDE","description":"\u003cp class=\"p1\"\u003eThe housekeeper of Windershins Manor, she dispatches poltergeists with nothing more than a glance and a well-placed lace doily. Shop Brook Ginnan's favorite Heretic items.\u003c\/p\u003e","products":[{"product_id":"dirty-rose","title":"DIRTY ROSE","description":"\u003cp\u003eDescend into a world of untamed passion with the decadent scent of Dirty Rose. A bed of crushed Damascena Roses, a touch of Pink Pepper, a kiss from Vanilla lips, and the prick of a thorn. This one is for the lovers, poets, and heartbreakers. \u003ca rel=\"noopener\" title=\"personalized discovery set\" href=\"\/products\/personalized-discovery-set\" target=\"_blank\"\u003eSamples available.\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTOP:\u003c\/strong\u003e Pink Pepper, Nutmeg, Cedar\u003cbr\u003e\u003cstrong\u003eHEART:\u003c\/strong\u003e Damascena Rose, Elemi, Black Currant\u003cbr\u003e\u003cstrong\u003eBASE:\u003c\/strong\u003e Cypriol, Labdanum, Patchouli, Vanilla Bean CO2\u003c\/p\u003e\n\u003ch6\u003eFRAGRANCE STORY\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eNot your traditional rose perfume, naturally-derived Dirty Rose shows the naughty side of this classic floral. Sweat glistens in the candlelight in warm patchouli air, forgotten crystal tumblers, and spirals of smoke. Wisps of clove cigarettes as their quick embers burn in the piths of a wet lemon rind. Black currant buds drop from their stems, as straps of soft leather fall to the floor. The night sky is peppered with bright shots of stars, the city glowing in amber below. With wrists tied to the posts in a bed of crushed roses, a whip, a touch, the prick of a thorn. Pressed into lips that taste of vanilla, the flames start to lick the tall cedar walls. An eruption inevitable, a fire untamed. Fueled by the oils of a Damascena rose, it’s worn only by the reckless and blazing wayward souls. \u003c\/span\u003e\u003c\/p\u003e\n\u003ch6\u003eHOW TO WEAR\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eOur fragrances are gender-neutral and made for everyone. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eAPPLICATION: \u003c\/strong\u003eWe use plant-based natural ingredients, which means our scents are light and sheer. To increase staying power, you’ll want to apply the fragrance periodically throughout the day. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003cstrong\u003eLAYERING: \u003c\/strong\u003eWe also encourage you to layer two to three Heretic fragrances not only to increase the overall intensity but to help you create your next signature scent. Choose heavy and lighter blends to layer together, spraying or dabbing the stronger scent first. View the “Layer With” section above for our perfumer’s recommendations. \u003c\/span\u003e\u003c\/p\u003e","brand":"HERETIC PARFUM","offers":[{"title":"50ML","offer_id":40349574463552,"sku":"HR01F050","price":165.0,"currency_code":"USD","in_stock":true},{"title":"15ML","offer_id":40693086126144,"sku":"HR01F015","price":65.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0158\/2484\/6912\/files\/Dirty-Rose-50mL_cbcf1f2b-e14a-4fdf-bca3-444250cdcf14.jpg?v=1770764085"},{"product_id":"evil-garden","title":"THE EVIL GARDEN ROOM SPRAY","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eEnchant your space with this home fragrance, an indulgence for the tastefully unhinged, in collaboration with the Edward Gorey Charitable Trust. Night-blooming flowers, crushed green stems, and damp moss give this scent the unmistakable air of a garden that’s been quietly plotting. \u003cstrong\u003eFloral. Ferocious. Lightly armed. \u003c\/strong\u003eSpray it anywhere you suspect the vines have formed opinions.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSCENT NOTES:\u003c\/strong\u003e Geranium, Neroli, Bergamot, Vetiver\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eSMELLS LIKE:\u003c\/strong\u003e \u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eA warm, steamy greenhouse during the peak of spring. \u003c\/span\u003e\u003c\/p\u003e\n\u003ch6\u003ePRODUCT DETAILS\u003c\/h6\u003e\n\u003cp class=\"p1\"\u003eTo collaborate with the Edward Gorey Trust was less like a professional venture and more like a long-awaited séance with a beloved muse. Gorey's world, exquisitely drawn, wryly sinister, and curiously elegant, is an enchanting realm of mischief and magic.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIt began, as these things often do, with a lingering odor in the east wing, something between old camphor and unanswered questions. Edward Gorey, ever the aesthete of dust and unease, sought not to eliminate the scent but to complicate it. In spirited cahoots with Heretic Parfum, he devised a series of room sprays for interiors where the air deserved better, places heavy with books, whispers, and upholstery of dubious origin.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eEach fragrance is a gentle intrusion: ghostly bergamot, wilted herbs, overripe florals, and the polite suggestion that something strange has recently occurred (or is about to). They do not mask. They linger. Perfect for spaces where the guests are unexpected, the windows refuse to stay shut, and the wallpaper occasionally sighs.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eFloral. Ferocious. Lightly Armed. The Evil Garden is a fragrance of night-blooming flowers, crushed green stems, and damp moss give this scent the unmistakable air of a garden that’s been quietly plotting. Excellent for greenhouses, or anywhere you suspect the vines have formed opinions.\u003c\/p\u003e\n\u003ch6\u003eHOW TO USE\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eTo awaken the atmosphere:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e1. Enter \u003cmeta charset=\"utf-8\"\u003ethe space with purpose, or at least a vague sense of curiosity.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e2. Hold t\u003cmeta charset=\"utf-8\"\u003ehe bottle upright and aim toward the middle of the room, where the atmosphere seems most emotionally complicated.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e3. Spritz \u003cmeta charset=\"utf-8\"\u003egenerously into the air, avoiding chandeliers, houseplants, and brooding relatives.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e4. Wait \u003cmeta charset=\"utf-8\"\u003eas the scent unfurls like a polite specter; charming, mysterious, and just possibly up to something.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e5. Breathe \u003cmeta charset=\"utf-8\"\u003edeeply. Sigh theatrically. Works wonders on musty corners and awkward silences. \u003c\/span\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"HERETIC PARFUM","offers":[{"title":"200ML","offer_id":40758742220864,"sku":"HR104F200","price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0158\/2484\/6912\/files\/Evil-Garden.jpg?v=1761250396"},{"product_id":"haunted-tea-cosy","title":"THE HAUNTED TEA-COSY ROOM SPRAY","description":"\u003cp\u003eEnchant your space with this home fragrance, an indulgence for the tastefully unhinged, in collaboration with the Edward Gorey Charitable Trust. The Haunted Tea Cosy is a sinister little spritz that smells like bergamot brewed in purgatory, with undertones of citrus and scandal from a spirit who still dresses for tea, bitter marmalade, and the faint regret of a teacup murder never solved. \u003cstrong\u003eGhostly. Steeped. Dusty-charm.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eSCENT NOTES:\u003c\/strong\u003e Bergamot, Tonka, Black Tea, Spectral Musk\u003cbr\u003e\u003cstrong\u003eSMELLS LIKE: \u003c\/strong\u003e\u003cspan\u003eA warm cup of over-steeped tea, infused with flowers and citrus.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch6\u003ePRODUCT DETAILS\u003c\/h6\u003e\n\u003cp class=\"p1\"\u003eTo collaborate with the Edward Gorey Trust was less like a professional venture and more like a long-awaited séance with a beloved muse. Gorey's world, exquisitely drawn, wryly sinister, and curiously elegant, is an enchanting realm of mischief and magic.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIt began, as these things often do, with a lingering odor in the east wing, something between old camphor and unanswered questions. Edward Gorey, ever the aesthete of dust and unease, sought not to eliminate the scent but to complicate it. In spirited cahoots with Heretic Parfum, he devised a series of room sprays for interiors where the air deserved better, places heavy with books, whispers, and upholstery of dubious origin.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eEach fragrance is a gentle intrusion: ghostly bergamot, wilted herbs, overripe florals, and the polite suggestion that something strange has recently occurred (or is about to). They do not mask. They linger. Perfect for spaces where the guests are unexpected, the windows refuse to stay shut, and the wallpaper occasionally sighs.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eGhostly. Steeped. Dusty-Charm. The Haunted Tea Cosy is a sinister little spritz that smells like bergamot brewed in purgatory, with undertones of citrus and scandal from a spirit who still dresses for tea, bitter marmalade, and the faint regret of a teacup murder never solved. Perfect for parlors where nothing living has laughed since 1893. \u003c\/p\u003e\n\u003ch6\u003eHOW TO USE\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eTo awaken the atmosphere:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e1. Enter \u003cmeta charset=\"utf-8\"\u003ethe space with purpose, or at least a vague sense of curiosity.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e2. Hold t\u003cmeta charset=\"utf-8\"\u003ehe bottle upright and aim toward the middle of the room, where the atmosphere seems most emotionally complicated.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e3. Spritz \u003cmeta charset=\"utf-8\"\u003egenerously into the air, avoiding chandeliers, houseplants, and brooding relatives.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e4. Wait \u003cmeta charset=\"utf-8\"\u003eas the scent unfurls like a polite specter; charming, mysterious, and just possibly up to something.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e5. Breathe \u003cmeta charset=\"utf-8\"\u003edeeply. Sigh theatrically. Works wonders on musty corners and awkward silences. \u003c\/span\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"HERETIC PARFUM","offers":[{"title":"200ML","offer_id":40758742483008,"sku":"HR105F200","price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0158\/2484\/6912\/files\/Haunted-Tea-Cosy.jpg?v=1761251325"},{"product_id":"sumptuous-afternoon","title":"SUMPTUOUS AFTERNOON ROOM SPRAY","description":"\u003cp class=\"p1\"\u003eIn collaboration with the Edward Gorey Charitable Trust, this home fragrance is an indulgence for the tastefully unhinged. Sumptuous Afternoon captures the unsettling brightness of a garden party that has gone on far too long: tart Victorian lemonade steeped with black tea, freshly clipped hedges, and sun-warmed linens.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSCENT NOTES:\u003c\/strong\u003e Lemon Peel, Mint, Vetiver, Almond, Crushed Privet, Juniper, Moss\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eSMELLS LIKE:\u003c\/strong\u003e \u003cspan\u003eCitrus gaiety and a cheerfully fatal summer mist.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch6\u003eFRAGRANCE STORY\u003c\/h6\u003e\n\u003cp dir=\"ltr\"\u003e\u003cem\u003eA Cheerfully Fatal Summer Mist. \u003c\/em\u003e\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eIt was a perfectly lovely afternoon, which made the circumstances all the more awkward. Sumptuous Afternoon captures the unsettling brightness of a garden party that has gone on far too long: tart Victorian lemonade steeped with black tea, freshly clipped hedges exhaling their green insistence, and sun-warmed linens drifting lazily toward decay.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eBeneath the citrus gaiety lies a faint metallic chill, refined, polite, and best not discussed, lending the whole affair an air of elegant inevitability. Guests linger. Glasses remain raised. Someone reclines very still in the hammock.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eA room spray for those who prefer their summer radiant, mannered, and quietly fatal. \u003c\/p\u003e\n\u003ch6\u003eHERETIC X GOREY\u003c\/h6\u003e\n\u003cp class=\"p1\"\u003eIn 2025, Heretic inaugurated a new and slightly ill-advised tradition by translating the peculiar genius of Edward Gorey into scent. Gorey's world, exquisitely drawn, wryly sinister, and curiously elegant, is an enchanting realm of mischief and magic. A series of room sprays appeared quietly without fanfare, evoking abandoned corridors, ill mannered weather, questionable refreshments and social occasions best remembered imprecisely. These fragrances were not designed to brighten a room. They were meant to occupy it. To linger. To suggest that something had occurred though no one seemed inclined to discuss it.\u003cbr\u003e\u003cbr\u003eThis year the collection continues with new Gorey inspired room sprays, extending the atmospheric narrative into additional seasons and scenarios. These home fragrances further refine the collection’s preoccupation with polite unease, sunlit events with unfortunate undertones, domestic spaces behaving suspiciously, and environments that feel faintly over-prepared for disaster.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eEach fragrance is conceived as a setting rather than a scent, narrative-driven and resolutely unconcerned with conventional notions of comfort. Together they deepen the Gorey world Heretic has begun to assemble, a place where nothing is overtly wrong yet nothing feels entirely safe. These are atmospheres for those who prefer their spaces expressive, their seasons peculiar, and their pleasures tinged with uncertainty.\u003c\/p\u003e\n\u003ch6\u003eHOW TO USE\u003c\/h6\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003eTo awaken the atmosphere:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e1. Enter \u003cmeta charset=\"utf-8\"\u003ethe space with purpose, or at least a vague sense of curiosity.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e2. Hold t\u003cmeta charset=\"utf-8\"\u003ehe bottle upright and aim toward the middle of the room, where the atmosphere seems most emotionally complicated.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e3. Spritz \u003cmeta charset=\"utf-8\"\u003egenerously into the air, avoiding chandeliers, houseplants, and brooding relatives.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e4. Wait \u003cmeta charset=\"utf-8\"\u003eas the scent unfurls like a polite specter; charming, mysterious, and just possibly up to something.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 300;\"\u003e5. Breathe \u003cmeta charset=\"utf-8\"\u003edeeply. Sigh theatrically. Works wonders on musty corners and awkward silences. \u003c\/span\u003e\u003cspan style=\"font-weight: 300;\"\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"HERETIC PARFUM","offers":[{"title":"200ML","offer_id":40950662332480,"sku":"HR28F200","price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0158\/2484\/6912\/files\/Sumptuous-Afternoon.jpg?v=1776884696"}],"url":"https:\/\/thehereticparfusale.com\/collections\/great-auntie-maude.oembed","provider":"HERETIC PARFUM","version":"1.0","type":"link"}